ReAfric is a recycling shoe company based in Nairobi, Africa. They collect waste materials such as leather boards, fabric scraps, used tires, leather scraps, and old jeans to make quality, durable footwear. I was connected with ReAfric through Catchafire, a resource for professionals to provide their skills with non-profits. After several concepts focusing on recycling and shoes they choose an abstract representation of their shoe with a focus on the company name.